At Asda, we’ve always been proud to support the communities we serve. Our community champions work tirelessly to support charities, projects and initiatives that make a real difference to the people living around their Asda shop.

 

Asda and food redistribution charities FareShare and The Trussell Trust will be working together on a new partnership designed to help one million people out of food poverty over the next three years.

 

The programme, which is funded by Asda, will enable the following developments into FareShare’s regional network:

 

  • Relocation to new larger sites for 6 Regional Centres
  • Opening of a new Regional Centre in Milton Keynes
  • Expansion of distribution services into Devon & Cornwall
  • Expansion of chilled storage space in 12 sites
  • Expansion of frozen storage space in 4 sites
  • Introduction of 2 additional drivers and delivery vehicles at every site

 

Asda’s investment will allow the two charities to develop their infrastructure and offer better services to those in need. Currently, both charities struggle to transport and store fresh food, which needs to be chilled, and means those using food banks are reliant on mainly tinned and packet foods. The investment will also fund support services in food banks, such as debt counselling and job advice, allowing people to begin to get themselves out of food poverty, and by 2021, we’ll support over 6,500 sites across the UK.

 

Asda has also committed to making sure all of its shops are able to donate surplus food to food banks by 2020.

 

The partnership will enable FareShare and The Trussell Trust to provide an additional 24 million meals every year, to give 500,000 more people access to fresh food in the UK and to help one million people get themselves out of food poverty over the next three years.

 

Andy Murray, Asda’s Chief Customer Officer, said: “Right now, in the UK 8.4 million people are struggling to afford to eat. One in 10 people in the UK are missing meals to pay their bills - and one in four of those are children. And yet, four million tonnes of perfectly decent food is wasted each year in the UK. We simply cannot – and will not – accept food being wasted whilst people in our communities go hungry. We’ve listened to our customers and want to take on their challenge to fight hunger and create change.”

 

If you can support, we need additional supplies of the below where there is surplus stock from your supply chain:

 

  • Fresh & Frozen: Fruit & vegetables
  • Fresh & Frozen: Meat, poultry and fish
  • Ambient Store Cupboard Products: Tinned fruit and vegetables, pasta, pulses, tea and coffee
  • Cereals

 

This can include overproduction, customer demand changes, seasonal delists, factory trials, labelling and packaging errors and product rejected due to specification variances providing this is still safe for consumption.

 

Unfortunately, we cannot take product with less than 48 hrs life to “Use By” expiry date but we can review product life extension beyond “Best Before End” date where safe to do so.

 

If you are a business with surplus food please contact 020 7064 8911 or foodoffers@fareshare.org.uk