A message from Rob McWilliam - Asda's Chief Financial Officer

Hi, my name is Rob McWilliam, and I am Asda’s Chief Financial Officer.


I want to take the opportunity to contact you and share with you some of the changes my team have introduced over the course of the past year.


Please take a couple of minutes to watch the short film below where I explain how we have listened and acted on your feedback. Some of the areas I cover include, (1) simplifying how to get in contact with Asda’s finance team, (2) the introduction of the promotional ready reckoner, and (3) improvements in how our forensic auditors engage with you.



I’m confident that the changes we are making will help ensure you, our valued supplier partner, have a positive experience when working with Asda throughout 2019.