It's the third time we've run the Academy programme which we launched in partnership with Invest Northern Ireland in 2012.
The six-month programme brings together expertise from around Asda to help local suppliers grow their own business, promote innovation and boost their sales. The programme will cover areas like supply chain; account management; marketing; new product development and innovation.
Since the Academy first launched we've helped 22 food companies across Northern Ireland collectively generate an additional £11 million in sales.
We welcomed the suppliers to our head office in Leeds, to help them gain a better understanding of the systems and processes involved in trading with Asda.
The 15 companies are:
Emma Swan, our Buying Manager for Northern Ireland Local, said: “We’re delighted to once again support our local suppliers through this bespoke development academy which is very much focused on growth and opportunity.
“The success of the previous two SDAs is obvious, and we aim to continue this trend in 2019.
“Our approach is hands on and practical, and by taking steps such as refining commercial skills and practices, we will help these companies, which are already regarded as strong business partners, to unlock their full potential and build long term trading relationships."
John Hood, Director Food and Drink at Invest NI, said: “This initiative will benefit 15 local food companies across a range of categories and at different stages in their relationship with Asda, from long-standing to new suppliers.
“The current retail environment is dynamic and consumer-focused, so the combination of insights, business mentoring and development planning provided by the Academy is crucial to supporting suppliers in maintaining and developing their business with Asda, both locally and nationally.”