07 August 2019
Asda Wakefield has recently undergone a new car park transformation, which is being hailed as an environmentally-friendly make-over.   90,000 waste plastic water bottles, which are made from non-recyclable plastic and would otherwise have gone…
06 August 2019
Our Scan & Go service is popular with customers who like to budget and keep tabs on their spending as they shop in store – and now we’re introducing a version that works on your own mobile phone with no need for a separate handset.   We're…
05 August 2019
The innovative Bio Eyes frames are exclusive to Asda and available in all our Asda Optical stores now. Category planner Tom Aylett tells us more...   We're delighted to launch an exclusive new collection of eyewear at Asda Optical which not…
05 August 2019
We're now stocking Scotty Brand's Chippy Chips in selected stores in Scotland.   The frozen Chippy Chips are made using Scottish-grown potatoes – and Heather Turnbull, our regional buying manager for Scotland, says they taste as good as chips…
02 August 2019
We're proud to be supporting Pride events across the country this summer – and we're flying the flag for inclusivity by decorating our home office in Leeds city centre.   To celebrate Leeds Pride we're lighting up our home office in the…
30 July 2019
We have our final Best Welcome held on the 29th August - which is for new suppliers and new key contacts to Asda - it's an informative morning to get you up to speed on Asda's culture, strategy and corporate social responsibility policy.    We…
30 July 2019
Dear Supplier,   We are updating our Joint Marketing Planning process and applying a renewed focus to get set for 2020. The new process will kick off officially from August 2019   Updates to the process will include   A new…
29 July 2019
How the Asda Fight Hunger Create Change programme is helping behind the scenes at a Leeds food bank.   Our Pudsey store's community champion Sandra Deakins welcomed the Trussell Trust's Leeds North and West Foodbank volunteers into store this…
29 July 2019
We've added three new varieties of premium frozen sausages from Finnebrouge Artisan to our Extra Special range.   The new sausages – Pork, Cumberland and Pork and Caramelised Red Onion – are also gluten free. They're exclusive to Asda and…
24 July 2019
Sales are expected to sizzle at Asda this week as the UK basks in glorious temperatures of up to 39°C – making it hotter than the Caribbean.   With many families taking advantage of the good weather and stocking up for a scorching …